The Lo-Down was founded in 2009 by filmmaker Traven Rice and former network news producer Ed Litvak. It's a community news web site with an accompanying monthly print magazine for the Lower East Side.
Typical posts run the gamut from crime, real estate, and big development issues to the arts, food, nightlife…but primarily focus on the hyper-local neighborhood change and gentrification.
The Lo-Down has doubled their readership every year since 2009 and currently averages about 150,000 views a month. In 2012, the founders launched a monthly print magazine to complement the blog. It's distributed to over 10,000 homes and throughout the neighborhood in shops, cafes and community centers. The long-form print articles allow the founders to explore specific neighborhood issues.
1. What would you tell someone moving to the Lower East Side?
Start exploring the history of this neighborhood and you'll be peeling back layers of fascinating stories about many different cultures that all came here to establish a new life...and it continues today....
If you are over 30, stay away from the area around Ludlow and Rivington Streets after 10 p.m. — it's a rowdy, drunken mess.
If you are under 30, it's quite a scene around there at night — enjoy! (But try to keep your imbibing indoors and try not to puke on the street.)